Where the Customer is First! Since 1948!
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    Chrysler 200

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    Chevrolet Malibu Eco

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    Jeep Wrangler

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    Buick Enclave

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    Dodge Durango

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    Ford C-Max

VIP Rewards Program

  • VEHICLE SPECIAL

    Price: $36,936
    Ext. Color: Green
    Int. Color:
    Engine: 6 Cylinder
    Transmission: Automatic
    Stock#: F14180
  • VEHICLE SPECIAL

    Price: $32,430
    Ext. Color: Red
    Int. Color:
    Engine: 8 Cylinder
    Transmission: 6-Speed Automatic
    Stock#: C14222
  • VEHICLE SPECIAL

    Price: $34,630
    Ext. Color: Black
    Int. Color:
    Engine: 4 Cylinder
    Transmission: Shiftable Automatic
    Stock#: C14096
  • VEHICLE SPECIAL

    Price: $21,975
    Ext. Color: White
    Int. Color:
    Engine: 6 Cylinder
    Transmission: Shiftable Automatic
    Stock#: B4038
  • VEHICLE SPECIAL

    Price: $41,493
    Ext. Color: Ruby
    Int. Color: Dark Titanium
    Engine: 8 Cylinder
    Transmission: Allison
    Stock#: C13224A
  • VEHICLE SPECIAL

    Price: $14,666
    Ext. Color: Bright Silver Metallic Clearcoat
    Int. Color:
    Engine: 6 Cylinder
    Transmission: 6-Speed Automatic
    Stock#: P4044
  • VEHICLE SPECIAL

    Price: $27,996
    Ext. Color: Earth Metallic
    Int. Color: Light Stone/Medium Light Stone
    Engine: 6 Cylinder
    Transmission: Shiftable Automatic
    Stock#: F13254A
  • VEHICLE SPECIAL

    Price: $26,907
    Ext. Color: Quicksilver
    Int. Color: Ebony
    Engine: 6 Cylinder
    Transmission: 6-Speed Automatic
    Stock#: C14017A
  • VEHICLE SPECIAL

    Price: $15,665
    Ext. Color: Black Granite Metallic
    Int. Color: Light Gray
    Engine: 6 Cylinder
    Transmission: 5-Speed Automatic
    Stock#: C13266A
  • VEHICLE SPECIAL

    Price: $10,995
    Ext. Color: Summit White
    Int. Color: Ebony
    Engine: 4 Cylinder
    Transmission: Automatic
    Stock#: C14290A

Fillback Family of Dealerships

Southern Wisconsin Auto Sales, Service, Parts, Finance

We believe that everyone should be treated like a Guest in Our Home. This philosophy translates to exceptional service, money-saving specials and the latest Chevrolet, Ford, Buick, Chrysler, Dodge, Jeep, Ram and Pre-owned Vehicle Inventory selections and price to its Southern Wisconsin area customers, backed by outstanding service. Yes, you can drive a new or newer Car, Truck, Van, or Suv for less than you thought, lower your current payment, reduce your interest, be repair expense free, Come down today and experience preferential treatment for yourself set up a test drive by contacting us by phone or online contact us form.

New Auto Sales

New Car Specials Offers, Incentives | Find your ideal vehicle in our inventory. Build and see reviews, research features, equipment, options and specs of the New Chevrolet, Ford, Buick, Chrysler, Dodge, Jeep or Ram, get a quote, compare MSRP, Photos, and schedule a test drive.

Chevrolet, Ford, Buick, Chrysler, Dodge, Jeep, Ram

May we suggest some of our best sellers like the Ford F 150, Explorer, Fusion, The Chevrolet Cruze, Silverado, Traverse, the Buick Enclave, the Chrysler 300, the Dodge Avenger, the Jeep Grand Cherokee and the Ram 1500 Pickup Trucks.

Preowned Vehicles

Search our Inventory of Used Cars for Sale in Southern Wisconsin, get to know the car you want, compare vehicles by make and model, imports and domestic, research features, read reviews, check for sales specials & set up a test drive.

We carry all the popular preowned vehicle brands:

Used Chevrolet, Used Ford, Used Toyota, Used Volkswagen, Used Honda, Used Nissan, Used Mitsubishi, Used Mazda, Used Chrysler, Used Dodge, Used Jeep, Used Ram and more.

Auto Service and Repair

Keep your vehicles in top condition. Fillback Automotive is staffed with Certified Mechanics, specifically trained to inspect and repair your new or used vehicles with Genuine OEM Parts. Routine maintenance intervals are recommended throughout the lifetime of your car for oil changes, brake inspections, tire rotation and wheel balance, transmission service, fluid monitoring. Ask about our service specials for the Southern Wisconsin Areas.

Auto Parts and Accessories

Auto Parts Coupons | Factory Direct Genuine OEM GM Parts - Chevrolet, Buick | Motorcraft Auto Parts - Ford | Mopar Auto Parts - Chrysler, Dodge, Jeep, Ram Auto Parts and Accessories; oil filters, exhaust systems, ignition coils, spark plugs, struts, brakes, satellite radios, DVD players and more.

Car Financing, Auto Loans and Leasing

Auto Loan, Car Financing Specials | Research Finance Options - We want you to leave our lot in the car of your dreams that you can afford. The finance department can help by securing you a great car loan or lease rate.

Let us know when you have any questions regarding our inventories of New Cars, Used Cars, Auto Sales, Auto Parts, Finance, and Service.

Please browse our website and Pre-shop our inventories, get to know the car you want, schedule your Private Test Drive. Stop by and talk to us in person at one of our Southern Wisconsin locations, as well!

To get driving instructions to our dealerships from The Southern Wisconsin, Highland, Richland Center and Boscobel Areas including; Richland Center, Boscobel, Highland, La Crosse, Baraboo, Muscoda, Dodgeville, Prairie du Chien, Platteville, Fennimore, Mineral Point, Viroqua, Spring Green, Hillsboro, Lancaster, Plain, Reedsburg, Dubuque, Iowa County, Grant County, Richland County, Madison WI and more, give us a call.

We look forward to meeting you and serving you at one of our Fillback Family of Dealerships serving The Southern Wisconsin, Highland, Richland Center and Boscobel Areas.

Thank you for visiting Fillback Family of Dealerships your Southern Wisconsin, Iowa County, Grant County, Richland County, Wisconsin Auto Dealers:

Fillback Ford, 401 South Main Street, Highland, Wisconsin 53543
Fillback Ford, 2410 Hwy. 14 East, Richland Center, Wisconsin 53581
Fillback Chrysler Dodge Jeep Ram, 2410 Hwy. 14 East, Richland Center, Wisconsin 53581
Fillback Chevrolet Buick, 1702 Elm Street, Boscobel, Wisconsin 53805